Time has an article about the success of Jim Cramer’s Mad Money show on CNBC. I’m surprised that his show is the #1 show on CNBC. I figured that ‘Squawk Box’ would hold that honor. (I’m sure the CNBC on-air personalities have mixed feeling about that fact!) But then again, ‘Mad Money’ is the only financial/business show that I have a Season Pass set for in my TiVo.
Mad Money with Jim Cramer is a raucous investor show that features vertigo-inducing camera movement and the blustery, hyperkinetic Cramer bouncing around the set howling stock-market strategy. He punctuates his advice with a battery of noise effects: “Sell! Sell! Sell!” a voice booms through the studio after Cramer hits one of 15 large red buttons on the set; another one elicits a Hallelujah Chorus.
Gimmicky? You bet. But the program, in stark contrast to shows like the staid, departed Wall Street Week, is a clear success. Mad Money has boosted viewership in its 6 p.m. E.T., weekday slot 74%, to 176,000, and is on an upward trajectory. Cramer has the network’s highest-rated program in a slot that had been home to its lowest. Pleads program developer Susan Krakower: “Find me another Cramer, please!”
(via Infectious Greed by way of MaoXian)
Sounds like an opportunity for you to step up into the vacuum that is CNBC. You could host a financial reality show…even have some episodes where you review trading blogs real-time. Just don’t forget you need a hot tub scene or two from time-to-time.
I can see it now… me & my entourage…